Extensions are the first step into Agentic AI
I recently dove into Apple’s #AppleIntelligence in iOS 18.2 and found their approach to AI monetization fascinating. Apple is turning AI into a service without direct charges by using extensions—a move that’s classic Apple and a guide for those exploring ways to monetize AI.
It’s also a hint of what’s to come: the age of #AgenticAI, which I believe will be 2025’s biggest story in AI.
🔹 Apple’s Extension Strategy
Apple’s “Extensions” platform enables seamless integration of third-party AI services 🧩. With ChatGPT integrated natively, iOS users can access advanced AI within the Apple ecosystem.
Monetization through Partnerships
By offering premium subscriptions like ChatGPT Plus, Apple captures a revenue stream while giving users free access to core Apple Intelligence features. Notably, they’ve hinted at upcoming support for Google Gemini, showing how even rivals can find synergy in the AI landscape. Nothing like AI to bring down competitive walls 😉
🔹 Google’s Approach with Gemini Extensions
Gemini Extensions integrate Google’s Gemini AI with services like Google Home, allowing users to control smart devices through natural language commands. This makes smart home interactions more intuitive, extending LLM chatbots beyond their chat boundaries into daily, hands-on applications.
📈 Takeaway: Apple and Google are paving the way for AI monetization through extensions—a key step toward agentic AI. Their strategies offer a roadmap for others: enhanced user experience, valuable partnerships, and seamless integration.
Apple Intelligence: https://9to5mac.com/2024/11/08/apple-found-a-way-to-monetize-apple-intelligence-without-even-charging-for-it/
Gemini Extensions: https://9to5google.com/2024/11/12/google-home-gemini-extension/
#AI #AppleIntelligence #GoogleGemini #AgenticAI
